Under terms set out by the Commonwealth Games Federation, the Scottish government gave a commitment that, should Glasgow win, legislation covering these areas would be in place by 2010.

Ambush marketing is a major threat to large sporting events like the Commonwealth Games. Businesses pay significant sums of money to become official sponsors of such events, thereby helping to offset overall costs.

Under the proposed Bill, unauthorised advertising or outdoor trading within the vicinity of Games venues would be made a summary offence, punishable with a fine of up to £20,000.

The unauthorised sale of Games tickets in excess of face value would also be made an offence subject to a fine.

Also under the proposed legislation, the Organising Committee will develop a transport plan for the Games, in consultation with the relevant local authorities and the Scottish government.

Minister for Communities and Sport Stewart Maxwell said:

“This Bill will put in place measures to stop activity that could undermine the success of the 2014 Games.

“Sponsors’ confidence can be undermined by companies or individuals who attempt to advertise or sell their products at events without authorisation from the organisers.

“Staging such a prestigious event will give us the opportunity to showcase not only one of the world’s most vibrant cities, but also highlight the vibrancy that defines modern day Scotland.”

Further Information:

> Glasgow2014.com